Tool sprawl
10+
Tools patched together to run one campaign
Creators carry the admin. Briefs, deadlines, payment status and performance context scattered across too many places.
Agencies, brands, and creators lose time and money to disconnected tools. Creataly brings it all into one platform.
This is the stack you're paying the tax for

Sound familiar?
Agencies, brands and creators run three sides of the same workflow — in separate tools, with repeated data entry and no shared source of truth. The gaps eat the working week.
10+
Tools patched together to run one campaign
Creators carry the admin. Briefs, deadlines, payment status and performance context scattered across too many places.
25 hours
Lost to admin and follow-up every single week
Agencies lose the thread. One roster in a sheet, deal notes in inboxes, approvals in chat, payout status in another tool.
Tools that share context
Brands fly blind. Campaign work moves faster than status decks. Teams chase answers that should already be visible, because nothing connects.
One platform
Every module works off the same data, so nothing gets re-typed or chased across a dozen tabs.
Inside the platform
Each one is a focused workspace running on the same shared context. Open any module to see what lives inside it.
Audiences
Three ways in, one shared operating system underneath.
For agencies
Creators, contracts, scheduling and payouts in one back office, with campaigns, deals and reporting running off the same data.
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For brands
Run every creator partnership through one pipeline: brief the campaign, track the deal to signed, and measure what it returned.
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For creators
A live media kit that pitches you, a posting schedule you own, and payments that arrive without chasing. No agency required.
Create your media kit
The difference
The creator economy has no shortage of tools. Nearly all of them solve one problem for one side of the table. Creataly runs the whole workflow instead.
| Creataly | Disconnected tools |
|---|---|
One shared workflow for agencies, brands and creators | A separate tool for every side of the table |
Six connected modules working off the same data | A patchwork of tools to run one campaign |
Briefs, media kits and reports drafted by built-in AI | Hours of admin and follow-up every week |
Deals, approvals and payout status visible to every side | Updates chased over email and WhatsApp |
Modular pricing and flat fees, never a cut of your deals | A software tax that still ends in spreadsheets |
Built in, not bolted on
AI, trust and access don't live in one module. They run across every surface.
From the interviews
We sat down with creators, agencies, brands and the people who study the industry. From one conversation to the next, the frustration barely changed.
Honestly, the business side of this job drains my creativity. I just want to make content, not spend my evenings chasing late invoices and digging through old emails.
We aren't asking for special treatment; we are asking for standard business practices. When brands expect content on a rigid schedule but treat invoice payment terms like an afterthought, it turns a creative profession into a deeply stressful game of collections.
I hate having to nag agencies for screenshots and Excel reports at the end of a campaign. It's a waste of time for everyone involved, and we have to chase for days just to get partial screenshots.
Right now, everyone is working in a silo. The brand is in their inbox, the creator is on TikTok, and we're stuck in the middle trying to piece it all together.
Chasing money is the absolute worst part of being a creator. It feels like you finish the work, and then you have to beg to get paid on time.
Trying to coordinate content approvals and feedback with dozens of creators over manual email chains is incredibly inefficient. A single, misaligned creative guideline or delayed asset review can stall an entire product launch timeline.
I've had moments where a brand deal wrapped up perfectly, and then it's months of silence. As an independent creator, I don't have an accounts team to harass people for late payments. The hours spent following up on unpaid invoices could be spent creating.
Four very different seats. One broken workflow. That's the gap we built Creataly to close.
Good to know
Straight answers on modules, pricing, security and getting started.
Spreadsheets can list creators and deals, but they break down when approvals, contracts, invoices, payouts, deadlines, and reporting need to stay connected. Creataly keeps those moving parts in one operating system so nothing falls through the cracks.